Tweet Technology has certainly changed advertising. But, often, the ownership, intellectual property and other clauses in agreements between agencies and advertisers have not been adapted to accommodate the changes in the services agencies provide. Candice Kersh, a partner with Frankfurt Kurnit and one of our colleagues, has written an essay on ownership issues in the creation of digital advertising …
Tag Archive: Software
Oct 29
Is Your Software Subject to New York Sales Tax?
Tweet Companies are increasingly paying for Software as a Service (“SaaS”), whereby a software provider licenses an application to its customers for use as a service on demand. Under this model of software deployment, a company receives the license to access and use a provider’s software (typically housed on the provider’s servers) for the company’s …
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